The Samsung S95F is Samsung's flagship OLED television, and this is the 77-inch model — a 4K UHD (3840x2160) self-lit OLED panel paired with Samsung's NQ4 AI Gen3 processor for real-time upscaling and picture processing. It features Samsung's OLED HDR Pro and Glare Free coating for deep blacks and vivid highlights with minimal reflection even in bright rooms, AI 4K Upscaling Pro to sharpen lower-resolution content, and Motion Xcelerator up to 165Hz — a genuinely high refresh rate for a TV, aimed squarely at gamers as much as film and sports viewers. Audio is handled via Dolby Atmos, it runs Samsung's Tizen smart TV OS, and connects with three HDMI and three USB ports — a premium living-room centrepiece for both home theatre and console/PC gaming.